Jocelyn-Kimberly's work

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	<title>Jocelyn-Kimberly's work</title>
	<link>https://jocelyn-kimberly.com</link>
	<description>Jocelyn-Kimberly's work</description>
	<pubDate>Sat, 01 Apr 2023 13:05:04 +0000</pubDate>
	<generator>https://jocelyn-kimberly.com</generator>
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		<title>Page HOME MY FACE</title>
				
		<link>https://jocelyn-kimberly.com/Page-HOME-MY-FACE</link>

		<pubDate>Thu, 09 Apr 2020 16:25:00 +0000</pubDate>

		<dc:creator>Jocelyn-Kimberly's work</dc:creator>

		<guid isPermaLink="true">https://jocelyn-kimberly.com/Page-HOME-MY-FACE</guid>

		<description>
	
	
Hello, I’m a senior art director &#38;amp; creative strategist based in France.
 &#38;nbsp;


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		<title>Text</title>
				
		<link>https://jocelyn-kimberly.com/Text</link>

		<pubDate>Tue, 07 Apr 2020 14:54:17 +0000</pubDate>

		<dc:creator>Jocelyn-Kimberly's work</dc:creator>

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		<description>Fundamentals

Charing Cross
London 
WC2N 5D,&#38;nbsp;UK
Experiments

Via Cordusio, 4
 20123
Milano,&#38;nbsp;Italy
Formulations

200 N Spring St
 Los Angeles
California,&#38;nbsp;90012
Interpretations

3 Rue des Barres
75004
Paris,&#38;nbsp;France
</description>
		
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	<item>
		<title>Lancome</title>
				
		<link>https://jocelyn-kimberly.com/Lancome</link>

		<pubDate>Thu, 23 Mar 2023 14:28:08 +0000</pubDate>

		<dc:creator>Jocelyn-Kimberly's work</dc:creator>

		<guid isPermaLink="true">https://jocelyn-kimberly.com/Lancome</guid>

		<description>
	Lancôme —&#38;nbsp;

Art Direction , Photography , Creative Strategy for social media, Social media planning

Digital campaign on Facebook and TikTok.

Lancôme wanted to push their fragrance Idôle, their recently launched youthful perfume, during the Valentine's Day and Women's Day season. 

Additionally, the brand introduced an exclusive limited collection of lipsticks for this special occasion.
To engage a younger demographic and generate excitement through compelling narratives,&#38;nbsp; I worked on the art direction, and production of key visuals to be utilized across various campaign platforms.

Throughout the two-month campaign, captivating content angles and social media visuals for Lancôme's Fanpage have also been developed, featuring the local ambassador Khanh Vy.


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Behind the scenes -&#38;nbsp;

Production of a BTS video to highlight the shooting process and use as key asset to promote across different platforms.


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Influencers strategy - activation ideas 

To spread awareness about the campaign and attract their followers’attention in order to increase conversion rate..


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		<title>ScentDao</title>
				
		<link>https://jocelyn-kimberly.com/ScentDao</link>

		<pubDate>Tue, 18 Jan 2022 08:34:54 +0000</pubDate>

		<dc:creator>Jocelyn-Kimberly's work</dc:creator>

		<guid isPermaLink="true">https://jocelyn-kimberly.com/ScentDao</guid>

		<description>ScentDao
&#38;nbsp; 2021 — 2022
Brand identity, webdesign &#38;amp; art direction for a French boutique selling niche fragrances in Vietnam


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BRANDING
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WEBSITE&#38;nbsp;
	&#60;img width="1143" height="669" width_o="1143" height_o="669" data-src="https://freight.cargo.site/t/original/i/ba5085d229ab8f3a1f3ac2245f391a749c6de0645ccc9447a691d69725c0c122/SDcatalogue-thumbnail216x.png" data-mid="130715828" border="0"  src="https://freight.cargo.site/w/1000/i/ba5085d229ab8f3a1f3ac2245f391a749c6de0645ccc9447a691d69725c0c122/SDcatalogue-thumbnail216x.png" /&#62;
PRODUCT CATALOG


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PHOTOGRAPHY


&#38;nbsp;

&#38;nbsp;


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		<title>Euphytose, Bayer</title>
				
		<link>https://jocelyn-kimberly.com/Euphytose-Bayer</link>

		<pubDate>Tue, 07 Apr 2020 14:54:18 +0000</pubDate>

		<dc:creator>Jocelyn-Kimberly's work</dc:creator>

		<guid isPermaLink="true">https://jocelyn-kimberly.com/Euphytose-Bayer</guid>

		<description>&#60;img width="8000" height="4500" width_o="8000" height_o="4500" data-src="https://freight.cargo.site/t/original/i/ae70b4c53c5409d7514998ba68e7e9536cb322a2199f5f05f9cffd52b9b3af3a/03.jpg" data-mid="66098996" border="0"  src="https://freight.cargo.site/w/1000/i/ae70b4c53c5409d7514998ba68e7e9536cb322a2199f5f05f9cffd52b9b3af3a/03.jpg" /&#62;Euphytose, Bayer —&#38;nbsp;Illustration, WebdesignWunderman, 2018


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		<title>Swisse</title>
				
		<link>https://jocelyn-kimberly.com/Swisse</link>

		<pubDate>Tue, 07 Apr 2020 14:54:19 +0000</pubDate>

		<dc:creator>Jocelyn-Kimberly's work</dc:creator>

		<guid isPermaLink="true">https://jocelyn-kimberly.com/Swisse</guid>

		<description>
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Swisse —Concept &#38;amp; Art Direction, Digital activation

Swisse, Australia's no.1 dietary supplement company is launching in France in 2020.
The brand wants a lucky strike that will make a large audience talk about it.


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	*Your meal comes with an&#38;nbsp;extra
	

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&#60;img width="5457" height="3336" width_o="5457" height_o="3336" data-src="https://freight.cargo.site/t/original/i/2511220b42322e780983d95e786202012711500f99deca4c98e121a4629dd905/12.jpg" data-mid="66108164" border="0"  src="https://freight.cargo.site/w/1000/i/2511220b42322e780983d95e786202012711500f99deca4c98e121a4629dd905/12.jpg" /&#62;
&#60;img width="5823" height="3708" width_o="5823" height_o="3708" data-src="https://freight.cargo.site/t/original/i/e52b0f4056afad628ef46345606ad0c0204b7a11a3f2d680a5ee361335be53b9/14.jpg" data-mid="66108276" border="0"  src="https://freight.cargo.site/w/1000/i/e52b0f4056afad628ef46345606ad0c0204b7a11a3f2d680a5ee361335be53b9/14.jpg" /&#62;


&#60;img width="5230" height="2942" width_o="5230" height_o="2942" data-src="https://freight.cargo.site/t/original/i/79b2fa1283bf3b32a02e447c2aa975f567cb5ab92bfcb01718e32d9da1639e50/15_Page_1.jpg" data-mid="66108299" border="0"  src="https://freight.cargo.site/w/1000/i/79b2fa1283bf3b32a02e447c2aa975f567cb5ab92bfcb01718e32d9da1639e50/15_Page_1.jpg" /&#62;
&#60;img width="5230" height="2942" width_o="5230" height_o="2942" data-src="https://freight.cargo.site/t/original/i/cbe6cc2305b4a77dcedfd981ba4b19082cb1887abda15c5a14db03ea1ca53fb0/15_Page_4.jpg" data-mid="66108347" border="0"  src="https://freight.cargo.site/w/1000/i/cbe6cc2305b4a77dcedfd981ba4b19082cb1887abda15c5a14db03ea1ca53fb0/15_Page_4.jpg" /&#62;

	&#60;img width="5230" height="2942" width_o="5230" height_o="2942" data-src="https://freight.cargo.site/t/original/i/8d43f990afb5c17ff0cc91001118c7b21567805c2cbdfeb9198b80b16599f78e/15_Page_2.jpg" data-mid="66108303" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/8d43f990afb5c17ff0cc91001118c7b21567805c2cbdfeb9198b80b16599f78e/15_Page_2.jpg" /&#62;&#60;img width="5230" height="2942" width_o="5230" height_o="2942" data-src="https://freight.cargo.site/t/original/i/d2974b72b70320a909daedd25d21c79d944b8b6aca66b66ce808e9feb0564de7/15_Page_3.jpg" data-mid="66108336" border="0"  src="https://freight.cargo.site/w/1000/i/d2974b72b70320a909daedd25d21c79d944b8b6aca66b66ce808e9feb0564de7/15_Page_3.jpg" /&#62;


&#38;nbsp;


</description>
		
	</item>
		
		
	<item>
		<title>Henriot</title>
				
		<link>https://jocelyn-kimberly.com/Henriot</link>

		<pubDate>Tue, 07 Apr 2020 14:54:20 +0000</pubDate>

		<dc:creator>Jocelyn-Kimberly's work</dc:creator>

		<guid isPermaLink="true">https://jocelyn-kimberly.com/Henriot</guid>

		<description>&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d73dad1b90c6596b73688203eb3d6439e8c70287683cbc2445e63e809587f1aa/5_A.png" data-mid="66113038" border="0"  src="https://freight.cargo.site/w/1000/i/d73dad1b90c6596b73688203eb3d6439e8c70287683cbc2445e63e809587f1aa/5_A.png" /&#62;


Henriot —&#38;nbsp;Art Direction
Henriot Champagne as light crafters.
We had to redefine the brand’s image. 
of Henriot Champagne.Henriot shines by its expertise of hundred of years. Henriot redefines the light and gives another dimension for everything it can encounter.

&#60;img width="1606" height="936" width_o="1606" height_o="936" data-src="https://freight.cargo.site/t/original/i/3290ce24838e5bea722ac535276d33f01fff9c3c405b0ceee5a2e786cfcedad2/Capture-decran-2020-04-08-a-04.59.50.png" data-mid="66111815" border="0"  src="https://freight.cargo.site/w/1000/i/3290ce24838e5bea722ac535276d33f01fff9c3c405b0ceee5a2e786cfcedad2/Capture-decran-2020-04-08-a-04.59.50.png" /&#62;
&#60;img width="1598" height="930" width_o="1598" height_o="930" data-src="https://freight.cargo.site/t/original/i/107da6011d54c7bf4824bdf45fd8eda8d2bb2d9bc56e935d7dfa976fb49f9656/Capture-decran-2020-04-08-a-05.07.35.png" data-mid="66112178" border="0"  src="https://freight.cargo.site/w/1000/i/107da6011d54c7bf4824bdf45fd8eda8d2bb2d9bc56e935d7dfa976fb49f9656/Capture-decran-2020-04-08-a-05.07.35.png" /&#62;


	&#60;img width="3402" height="4989" width_o="3402" height_o="4989" data-src="https://freight.cargo.site/t/original/i/0ee7919f0e98f8484dc45cad1c400792d12c85396e73559e4cee37a5d8e9a636/2B.png" data-mid="66110274" border="0" data-scale="90" src="https://freight.cargo.site/w/1000/i/0ee7919f0e98f8484dc45cad1c400792d12c85396e73559e4cee37a5d8e9a636/2B.png" /&#62;
	
&#60;img width="810" height="1188" width_o="810" height_o="1188" data-src="https://freight.cargo.site/t/original/i/0a382daa74eac5615d2416f697d31bc3772e7111a2201d94d3064046ee0f9037/Capture-decran-2020-04-08-a-04.35.59.png" data-mid="66110286" border="0" data-scale="90" src="https://freight.cargo.site/w/810/i/0a382daa74eac5615d2416f697d31bc3772e7111a2201d94d3064046ee0f9037/Capture-decran-2020-04-08-a-04.35.59.png" /&#62;

	&#60;img width="900" height="1320" width_o="900" height_o="1320" data-src="https://freight.cargo.site/t/original/i/a7a36f7a95a75e2a3b585a7dc3e5c4f619af4d0fac28e6553b3b8c0363180dab/Capture-decran-2020-04-08-a-04.38.58.png" data-mid="66112413" border="0" data-scale="91" src="https://freight.cargo.site/w/900/i/a7a36f7a95a75e2a3b585a7dc3e5c4f619af4d0fac28e6553b3b8c0363180dab/Capture-decran-2020-04-08-a-04.38.58.png" /&#62;


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d73dad1b90c6596b73688203eb3d6439e8c70287683cbc2445e63e809587f1aa/5_A.png" data-mid="66113038" border="0"  src="https://freight.cargo.site/w/1000/i/d73dad1b90c6596b73688203eb3d6439e8c70287683cbc2445e63e809587f1aa/5_A.png" /&#62;


	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2060dca558f27b4209b9d49e051c0c4be3d736945f62c746606cbc2752742348/rencontreartisan_2.png" data-mid="66113408" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/2060dca558f27b4209b9d49e051c0c4be3d736945f62c746606cbc2752742348/rencontreartisan_2.png" /&#62;
	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0995430283ea76bb8b7cf96aa95e35c0b74a11150210fb1ebac20b079031f044/6_A.png" data-mid="66113430" border="0"  src="https://freight.cargo.site/w/1000/i/0995430283ea76bb8b7cf96aa95e35c0b74a11150210fb1ebac20b079031f044/6_A.png" /&#62;


	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/850482cee99eba1b590b204f8b5adf9e8e3f670be7c8dc0f20208c85b31668a1/instaCaroussel_1.png" data-mid="66113448" border="0"  src="https://freight.cargo.site/w/1000/i/850482cee99eba1b590b204f8b5adf9e8e3f670be7c8dc0f20208c85b31668a1/instaCaroussel_1.png" /&#62;
	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/93b07a62029127c2ff2faa2388551e211cdfa8f5f97e877046a0c92830669872/instacarrousel_2.png" data-mid="66113472" border="0"  src="https://freight.cargo.site/w/1000/i/93b07a62029127c2ff2faa2388551e211cdfa8f5f97e877046a0c92830669872/instacarrousel_2.png" /&#62;
	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f6dadf2ac417a48c034e993f746695827dc6fafb9f5e23341d48de3ea683f2fb/instacarrousel_3.png" data-mid="66113503" border="0"  src="https://freight.cargo.site/w/1000/i/f6dadf2ac417a48c034e993f746695827dc6fafb9f5e23341d48de3ea683f2fb/instacarrousel_3.png" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Samsung</title>
				
		<link>https://jocelyn-kimberly.com/Samsung</link>

		<pubDate>Thu, 11 Jun 2020 14:58:21 +0000</pubDate>

		<dc:creator>Jocelyn-Kimberly's work</dc:creator>

		<guid isPermaLink="true">https://jocelyn-kimberly.com/Samsung</guid>

		<description>
The concept has been mentioned on the online newspaper Stratégies that you can find here, n°4 Heaven for Samsung.
Samsung —&#38;nbsp;Concept &#38;amp; Art Direction, Digital campaign
Heaven, 2019
&#38;nbsp;

1

Context 
The lockdown is coming to an end. A page turned.. The end of a period.
Idea: End of Cycle
The end of cycle melody as an end of lockdown hymn.


︎

2
Context Some of the habits we used to have disappread during lockdown.

Idea: The guide #BacktoNormalLife
 The guide to get back to our daily habits little by little.

	&#60;img width="2667" height="2000" width_o="2667" height_o="2000" data-src="https://freight.cargo.site/t/original/i/52dbb7ef8993f43a751667686a2738736ca2ee053daa5bbdada162450313147b/iPhoneX_Mockup.jpg" data-mid="99153753" border="0"  src="https://freight.cargo.site/w/1000/i/52dbb7ef8993f43a751667686a2738736ca2ee053daa5bbdada162450313147b/iPhoneX_Mockup.jpg" /&#62;
	

Mechanics

 From the beginning of May, normal life will gradually return to normal in France. The guide will be launched on instagram stories. It will be in the form of absurd and offbeat excercises to be done with our everyday items and devices.

Examples

	
Being in public transportation = holding your broom like a subway pole, doing squats to practice sitting, listening to RATP announcements.&#38;nbsp;
Driving = watching red light videos,listening to the sound of horns with your sound equipment.
Being on a plane =&#38;nbsp;the hair dryer to imitate engine noise.
Being with our friends = toasting in front of a mirror
	
&#60;img width="1333" height="2000" width_o="1333" height_o="2000" data-src="https://freight.cargo.site/t/original/i/84da445bc953daa3ada809726cb93b21e700b9eeabcc29ee1adb5261f34b6397/iPhoneX_Mockup2.jpg" data-mid="99153978" border="0"  src="https://freight.cargo.site/w/1000/i/84da445bc953daa3ada809726cb93b21e700b9eeabcc29ee1adb5261f34b6397/iPhoneX_Mockup2.jpg" /&#62;

︎
3
Context 
With the end of lockdown approaching, it is time to take stock of this period.

Idea: #BestOfConfinement
 Share with us your list of your best moments during your confinement


&#60;img width="1333" height="2000" width_o="1333" height_o="2000" data-src="https://freight.cargo.site/t/original/i/acecd5a2ef8bf9a68ffbeb8ccabeac36cdf3f900310fe9f254e54f8506746757/iPhoneX_Mockup.jpg" data-mid="99154117" border="0"  src="https://freight.cargo.site/w/1000/i/acecd5a2ef8bf9a68ffbeb8ccabeac36cdf3f900310fe9f254e54f8506746757/iPhoneX_Mockup.jpg" /&#62;
Mechanics
Creation of a template to share in gif/text the activities that summarize your lockdown, to be reposted in the stories by tagging friends. 
*your music during the confinement/*the game you’ve played the most/*the recipe you’ve tried/*the serie you’ve discovered/*the person you’ve called the most

︎
4
Context 
With the lockdown and the return to normal, we are less present at home. However, we have spend a lot of time using and interacting with our electronic devices and household appliances, they were always by our side.

Idea: #AlwaysTogether
 Your home misses you. 
Products speak out to show their nostalgia for time where we spent all our days with them during lockdown.


	&#60;img width="4000" height="3364" width_o="4000" height_o="3364" data-src="https://freight.cargo.site/t/original/i/9d9bdf5dcc7933ed8d2c919b8e5c7f7701ba30e564a4f7f74b46a34329e6f3be/Instagram-Post-Mockup-2019.jpg" data-mid="99156533" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/9d9bdf5dcc7933ed8d2c919b8e5c7f7701ba30e564a4f7f74b46a34329e6f3be/Instagram-Post-Mockup-2019.jpg" /&#62;
Back at work, your home misses you. 
“Come back” / “Where are you?”
	&#60;img width="4000" height="3364" width_o="4000" height_o="3364" data-src="https://freight.cargo.site/t/original/i/4211ebf176b206571d7694626c5ea2f2afd1e79f2972c150f88077d150a1f80e/Instagram-Post-Mockup-2019_2.jpg" data-mid="99156675" border="0"  src="https://freight.cargo.site/w/1000/i/4211ebf176b206571d7694626c5ea2f2afd1e79f2972c150f88077d150a1f80e/Instagram-Post-Mockup-2019_2.jpg" /&#62;&#38;nbsp; “I’m cold without you” / “You don’t look at me anymore”

&#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; &#38;nbsp;&#38;nbsp;&#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; &#38;nbsp; 


	&#60;img width="4000" height="3364" width_o="4000" height_o="3364" data-src="https://freight.cargo.site/t/original/i/1eebbabe527dc849bf7b795b09a52a92f06377f7d7e613b1811bd47894dd680d/Instagram-Post-Mockup-2019_3.jpg" data-mid="99156752" border="0"  src="https://freight.cargo.site/w/1000/i/1eebbabe527dc849bf7b795b09a52a92f06377f7d7e613b1811bd47894dd680d/Instagram-Post-Mockup-2019_3.jpg" /&#62;
	

	Back at work, your home misses you. “Please listen to me” 
	
	
Posts published:

	&#60;img width="2975" height="1679" width_o="2975" height_o="1679" data-src="https://freight.cargo.site/t/original/i/b109ab03c2bac9d66a26a855f142919e9763127abe0432628de4a087fb08eac7/25.jpeg" data-mid="74243957" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/b109ab03c2bac9d66a26a855f142919e9763127abe0432628de4a087fb08eac7/25.jpeg" /&#62;
	

&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 


</description>
		
	</item>
		
		
	<item>
		<title>Euphytose, Bayer new</title>
				
		<link>https://jocelyn-kimberly.com/Euphytose-Bayer-new</link>

		<pubDate>Sat, 01 Apr 2023 13:05:04 +0000</pubDate>

		<dc:creator>Jocelyn-Kimberly's work</dc:creator>

		<guid isPermaLink="true">https://jocelyn-kimberly.com/Euphytose-Bayer-new</guid>

		<description>
	Euphytose, Bayer —&#38;nbsp;Art Direction&#38;nbsp;

Context: Redesign Euphytose’s website in order to become the reference in terms of stress and insomnia solutions.
Idea: Creation of a timed wesite, a wesite capable of taking into account the timing of the website visit.

DAY - STRESS
NIGHT - INSOMNIA


&#60;img width="2627" height="1478" width_o="2627" height_o="1478" data-src="https://freight.cargo.site/t/original/i/34dfcd7faddd45cf540413216261c7f3355d14364095fbd0e30ae4052734c74f/02.jpg" data-mid="173900782" border="0"  src="https://freight.cargo.site/w/1000/i/34dfcd7faddd45cf540413216261c7f3355d14364095fbd0e30ae4052734c74f/02.jpg" /&#62;
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	&#60;img width="8000" height="4500" width_o="8000" height_o="4500" data-src="https://freight.cargo.site/t/original/i/b55d60d50abedc6631bf503f460a13ba170260a34a5c1456c2dd1db1711658c6/03.jpg" data-mid="173900771" border="0"  src="https://freight.cargo.site/w/1000/i/b55d60d50abedc6631bf503f460a13ba170260a34a5c1456c2dd1db1711658c6/03.jpg" /&#62;
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	<item>
		<title>France Par Brise new</title>
				
		<link>https://jocelyn-kimberly.com/France-Par-Brise-new</link>

		<pubDate>Sat, 01 Apr 2023 12:41:42 +0000</pubDate>

		<dc:creator>Jocelyn-Kimberly's work</dc:creator>

		<guid isPermaLink="true">https://jocelyn-kimberly.com/France-Par-Brise-new</guid>

		<description>
	France Par-Brise &#38;nbsp;—&#38;nbsp;Concept &#38;amp; Art Direction, digital

France Par-Brise is a French brand specialized in auto glass repair and replacement. 
Context: To highlight the year-round services of the brand and promote the sales
Idea: Do not let an impact ruin the extraordinary&#38;nbsp;


‘Do not let an impact ruin the extraordinary.’

‘Do not let an impact ruin the sensational’

‘Do not let an impact ruin the incredible’

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